FanDuel Buys BeyondPlay to Level Up in US iGaming


FanDuel has announced the news that its parent company, Flutter, has acquired BeyondPlay, a gambling engagement tool. Continue reading more below to learn everything about this groundbreaking deal.

Understanding the Collaboration between FanDuel and BeyondPlay

FanDuel has been leading the US gambling scene with a market share that’s hard to beat.

As of the end of 2023, FanDuel had a 26% slice of the iGaming market, marking a 5% increase from the previous year.

FanDuel responsible gambling

This growth is part of a broader strategy by Flutter Entertainment, FanDuel’s parent company, which has recently made headlines by launching on the New York Stock Exchange.

On the other side, we have BeyondPlay, a budding tech venture that’s quickly carved a niche for itself in the iGaming industry.

Founded in 2021 by the creative Karolina Pelc, BeyondPlay has been at the forefront of creating engaging gaming software, with its Jackpot Management System and Multiplayer Software being standout innovations.

Moreover, these products not only enable jackpot campaigns but also allow users to share their gaming experiences in real time with friends, a feature that’s revolutionizing the way we think about online gambling.

  Karolina Pelc shared her excitement about joining forces with FanDuel Casino:

This acquisition validates the hard work and dedication of our team and the vision behind our products. We are excited to join forces with FanDuel Casino.

BeyondPlay’s entry into the FanDuel family is expected to catapult FanDuel Casino to new heights, especially with the integration of BeyondPlay’s cutting-edge technology.

Additionally, this includes the much-acclaimed jackpot campaigns and multiplayer gaming sessions, which promise to elevate the user experience to unprecedented levels.

Asaf Noifeld, Managing Director at FanDuel Casino, echoed Pelc’s sentiments, expressing his delight at the acquisition and emphasizing the strategic importance of continuously enhancing their iGaming proposition for customers.

This acquisition further strengthens FanDuel Casino’s leading customer experience, by adding BeyondPlay’s best-in-class jackpots and multiplayer technology,” Noifeld remarked.

What This Means for Gamblers in the USA

For American gamblers, this partnership signifies a leap towards more immersive and engaging online gambling experiences.

The integration of BeyondPlay’s technology with FanDuel’s platform means that users can now enjoy more dynamic gaming sessions, participate in custom jackpot campaigns, and share their experiences with others in real-time.

Besides, this merger is redefining the standards of online gambling, making it more interactive and community-oriented.

The partnership between FanDuel and BeyondPlay marks the beginning of a new chapter in online gambling, one where technology, community, and user experience are at the forefront.

Lastly, BeyondPlay and FanDuel is a collaboration worth watching, as it promises to bring about a revolution in the way we play, gamble, and interact online in the US.


BeyondPlay was founded in 2021 by Karolina Pelc.

BeyondPlay introduces engaging gaming software like its Jackpot Management System and Multiplayer Software, revolutionizing online gambling with real-time shared experiences.

BeyondPlay offers a Jackpot Management System and Multiplayer Software as its flagship products.

The acquisition promises more immersive and engaging online gambling experiences with innovative technologies.

FanDuel’s market share increased by 5% in the last year.

As of the end of 2023, FanDuel boasted a 26% slice of the iGaming market.

Gamblers can expect more dynamic gaming sessions, custom jackpot campaigns, and real-time shared experiences.

Catie Di Stefano has worked in the gambling industry since 2011 for major brands like Hard Rock Hotel & Casino, Gaming Innovation Group and Betsson Group. She started in customer support at age 19 and has since worked her way through VIP, CRM and Marketing. Today, Catie is passionate about educating players on consumer rights and the best approaches for legal play in the United States as the Director of Community Marketing at Catie was born in Indonesia but grew up in Sweden. Currently, she resides in Spain with her two daughters.

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