BetMGM and X Officially Confirm Sports Betting Partnership


Elon Musk X Twitter BetMGMIn a groundbreaking development confirmed by a recent press release from BetMGM on February 9th, the rumors we at previously speculated on have come to fruition.

BetMGM and X, the platform previously known as Twitter and now under the leadership of Elon Musk, have officially sealed an exclusive sports betting partnership.

This union is set to redefine the intersection of social media and sports betting in the USA.

Continue reading more below about the press release confirming the partnership with Elon Musk’s X.

The BetMGM and X Partnership

  Adam Greenblatt, CEO at BetMGM said:

“X is the center of the sports world’s conversation 24 hours a day, seven days a week. Being directly accessible within that forum is an unprecedented opportunity to expand our reach to a passionate and engaged audience. We look forward to adding intel and content that enhances the platform’s interaction around sports.”

BetMGM is now the exclusive Live Odds Sports Betting partner of X, previously known as Twitter. This collaboration is unparalleled, merging BetMGM’s comprehensive odds and branding directly into X’s dynamic platform.

Every game will now serve as a portal, linking avid sports fans to BetMGM’s extensive betting landscape. Initial coverage focuses on pro football, with plans to expand to all major professional and college sports.

Starting with pro football, the initiative will broaden to include comprehensive betting odds for all major sports, leveraging X’s extensive user base of approximately 556 million active monthly users and 6.1 billion monthly visits in 2023.

This expansion aims to elevate the fan experience by combining sports communities with interactive betting opportunities.

And the timing of this news couldn’t be better, considering 2024’s Super Bowl Sunday is coming up in about 48 hours.

  Linda Yaccarino, CEO at X said:

“Sports never sleep on X and now with our strategic partnership with BetMGM, fans are practically in the front row. We’re bringing sports fans on X even closer to the action so they can cheer, and now bet, on their favorite teams.”

Recalling our earlier speculation, this partnership underlines a visionary strategy to merge betting with social media engagement.

BetMGM stands as the third-largest online sportsbook operator in the USA. At the same time, X’s vast reach and Elon Musk’s innovative revenue diversification strategies provide a solid foundation for this joint betting venture.

Acknowledging the importance of safe betting, BetMGM has continued to voice its commitment to responsible gaming. With this in mind, BetMGM has plans to integrate educational and preventive measures to ensure a secure betting environment for X’s users.

What’s Next for Social Media and Online Betting?

sports bettingThis partnership sets a new benchmark for the integration of online betting with social media, hinting at future innovations and the potential for other platforms to follow suit.

It not only promises an enhanced user experience but also emphasizes the critical role of responsible gambling practices.

Lastly, the BetMGM and X partnership brings responsible gambling into focus, underscoring the need to educate US bettors on safe practices. This initiative aims to entertain and encourage a healthy betting ecosystem through informed and responsible participation.

For the latest developments and insights on how this partnership between BetMGM and X is transforming online sports betting in the USA, keep an eye on


BetMGM has partnered with X to become its exclusive Live Odds Sports Betting partner, integrating betting directly into the social media platform.

X, previously known as Twitter, is now under the leadership of Elon Musk.

Yes, the partnership plans to expand coverage to include all major professional and college sports.

This partnership is unique because it merges comprehensive sports betting odds and branding with X’s dynamic social media platform.

Yes, X users can explore BetMGM’s latest betting odds on pro football, with easy access to BetMGM’s app or website.

Musk’s innovative strategies for revenue diversification through such partnerships may significantly expand X’s role in online betting.

Catie Di Stefano has worked in the gambling industry since 2011 for major brands like Hard Rock Hotel & Casino, Gaming Innovation Group and Betsson Group. She started in customer support at age 19 and has since worked her way through VIP, CRM and Marketing. Today, Catie is passionate about educating players on consumer rights and the best approaches for legal play in the United States as the Director of Community Marketing at Catie was born in Indonesia but grew up in Sweden. Currently, she resides in Spain with her two daughters.

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